Perry’s ‘Perspective Agents’ posits a new media order, emphasizing perspective as a key skill in the AI era. This shift could reshape stakeholder communication, industry strategies, and societal understanding. Immediate impacts may include altered media consumption, while long-term effects could lead to a more AI-informed worldview, potentially revolutionizing how we perceive and interact with information.
Chris Perry chairs Weber Shandwick Futures, leading their media lab that merges technology, cultural research, and service development. He equips leaders to navigate cultural shifts and communicate effectively.
Perry boasts 30 years in media design, advising Fortune 500 companies on leveraging cutting-edge intelligence for impactful campaigns. His expertise is recognized by Fortune, The New York Times, and more. He shares his insights on evolving culture and communication on Substack (“Perspective Agents”).
Some exciting news to share. My book, Perspective Agents, is set for release on January 15th.
— Chris Perry (@cperry248) December 15, 2023
It focuses on the social, political, and cultural implications of #AI.
This work culminates 30 years at the forefront of media technology and three years collaborating with AI… pic.twitter.com/8nt8nnszvT