https://www.persado.com/ | United States | 2012 | $97.5M
Persado is a AI-powered marketing platform that leverages language and data to generate personalized messages. The core technology uses machine learning algorithms to analyze datasets and generate persuasive language for marketing communications. The platform can optimize text in marketing content automatically. Persado provides data-driven insights based on buying emotions and product features. Customers include major brands like Expedia, Verizon, Skype, and Badoo. The company has raised $34 million in funding, with $15 million in a Series A round led by Bain Capital Ventures. Persado operates on a subscription-based model.